The happiest place on the Internet.

Coke wanted us to create a content aggregator of happy content. They wouldn’t be the first to do this, so we decided to do things differently, by presenting the content to the viewer in a way that has never been done before.

Each piece of content is a bubble that floats on the screen. The popular content floats to the top and the less popular stuff falls to the bottom. Upvotes are counted when a viewers smile is captured by the webcam.

How content appears when being viewed.

Bottle your favourite content.

If people wish to save a piece of content they like, they can ‘bottle’ it. They can then send the bottle to an online friend, fizzing with all of their favourite content. When their friend receives it they can simply open it and enjoy the happiness within.