Client:

Coca-Cola

Brief:

Create a branded content aggregator of feel-good content.

Creative:

We decided to create a user experience based around the theme of bubbles. Welcome to the happiest place on the Internet.

Bubbles and bubbles of content

Each piece of content is a bubble that floats on the screen. The popular content floats to the top and the less popular stuff falls to the bottom. Upvotes are counted when a viewers smile is captured by the webcam.

Bottle your favourite content.

If people wish to save a piece of content they like, they can ‘bottle’ it, then send the bottle to an online friend, fizzing with all of their favourite content. When their friend receives it they can simply open it and enjoy the happiness within.